STEVENS POINT, Wis. – The UW-Stevens Point athletics department has extended its partnership with BSN Sports and will make a switch to NIKE beginning July 1, 2023. The move to NIKE is part of a new five-year deal running through the 2027-28 athletic seasons.
 
"We are thrilled to continue our partnership with BSN Sports," said UWSP Director of Athletics Brad Duckworth. "A move to NIKE will enable our fans to see the Pointers compete in one of the most iconic brands."
 
The new agreement will continue to provide the University with significant savings and will encompass all 26 UWSP varsity sports.
 
About BSN SPORTS
Dallas-based BSN SPORTS is the leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 100,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.bsnsports.com.

About NIKE, Inc.
NIKE, Inc., based near Beaverton, Oregon, is the world's leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Converse, a wholly-owned NIKE, Inc. subsidiary brand, designs, markets and distributes athletic lifestyle footwear, apparel and accessories. For more information, visit http://about.nike.com/en/newsroom and follow @NIKE.