Stevie Pointer

University of Wisconsin - Stevens Point Athletics

OFFICIAL ATHLETICS SITE OF UW-STEVENS POINT

Stevie Pointer

The History of the UWSP Mascot

UW-Stevens Point's athletic teams sport a Pointer dog head introduced in 2012 and unveiled at that year's Fourth of July parade in downtown Stevens Point. The centerpiece of this visual identifier is a purple and gold pointer dog designed to capture the forward-moving, assertive spirit of UW-Stevens Point athletics.

The first use of a Pointer dog that we've found is on the cover of the December 1916 student newspaper titled The Pointer. It was the head of a Pointer dog in profile. It was used in 1917 as well.

By 1927, the use of the term Pointer was more common in student publications.

On October 26, 1938, a new sketch of a Pointer dog was used on the masthead of the Pointer. This masthead Pointer was retired in September 1946 and no Pointer dog adorned the student newspaper.

The first mention of Stevie the Pointer that we've found is in the 1953 Iris yearbook. After his appearance in the yearbook, Stevie was also introduced to freshman and transfer students in the Central State Student Handbook in 1953. This was a cartoon anthropomorphized Stevie, complete with different clothing for different occasions. Judy Clayton created him.

In January 1969, the Alumni Association had Stevie the Pointer pins created. Alum from the 1970s through the early 1990s know this happy, go-lucky Stevie. This image was created by a commercial artist from Stevens Point.

In 1994, another mascot was created. This mascot won first place in the collegiate mascot division of the national Americup Cheer and Dance Championship in 1997. Stephanie Pointer also appeared by 1997. The Pointer reported on February 17, 1994 that the University officially licensed the logos. This version remained in use until the rebranding of 2012.

Go Pointers!

Birthdays & Celebrations at UWSP Athletics

If you are looking for the best way to wish someone a happy birthday or celebrate a special occasion, UWSP Athletics is the place for you!

Create an event to remember at your next UWSP Athletics contest with group tickets, mascot appearance and a public announcement.

Coordinate your event today! Email Clark Eckhoff at ceckhoff@uwsp.edu.

Mascot Tryouts

You Could Be the Next UWSP Mascot, Stevie!
Become Part of the UWSP Athletics Team!

Are you an outgoing person that likes entertaining and having fun?
If so, then why not consider trying out for being the UWSP mascot?

Many of our events are at night and on the weekends, so you will need to live close to campus.

Contact Clark Eckhoff at ceckhoff@uwsp.edu if you are interested!!

Think you've got what it takes to be Stevie?!

Would you like Stevie to appear at your next event?

If you are looking for the best way to wish someone a happy birthday, celebrate a special occasion, or add some extra fun to your next corporate event, Stevie is the mascot for you!

About UWSP Mascot Appearances

Stevie is requested numerous times a year for appearances at UWSP Department functions, community, and area school events. Young and old alike have enjoyed the fun and spirit of Stevie appearances. If you would like to add a memorable touch to your event, have Stevie make an appearance!

For more information,
contact UWSP Athletics by email to
Clark Eckhoff at ceckhoff@uwsp.edu.

All appearance costs for appearances up to one hour
in length. Appearances can also be tailored to your event!
Travel expenses will be included on appearances over a 50 mile radius.

Appearance Costs

UWSP Campus Appearances
$50 non-game day
$75 game day

Corporate Appearances
$150 non-game day
$300 game day

School Appearances
$50 non-game day
$75 game day

All appearances are booked on a first come,
first serve basis and are dependent upon availability.
Payment in full is required 2 weeks
before the scheduled appearance.

It is mandatory that a minimum of 2 weeks notice
is given to secure your appearance reservation.

How to Order an Appearance

Please complete the appearance request survey available here.
You will be contacted within one week of submitting survey.

For more information:
Fax: (715) 346-4655
Email: ceckhoff@uwsp.edu